Karachi: Recognizing the unique financial needs of women in Pakistan, JS Bank has launched the ‘JS Her Account’, a specialized banking service within its women bank segment. This new offering aims to provide women with tailored financial services that accommodate their roles as professionals, entrepreneurs, and caregivers, among others.
According to JS Bank Limited, ‘JS Her Account’ comes in two variants: the JS Her Current Account and the JS Her Savings Account, each designed to offer specific benefits that enhance financial management and security for women. The accounts provide features such as preferential pricing, free micro-critical illness cover for women-specific cancers, and access to a suite of convenient digital banking services.
The JS Her Current Account focuses on providing maximum convenience and protection. It includes benefits such as a Titanium Debit Card, one free chequebook per month, and comprehensive coverage against seven types of women-related cancers. This account is intended to offer a robust banking experience that empowers women to manage their finances effectively while ensuring their financial security.
On the other hand, the JS Her Savings Account is designed to help women save efficiently by offering competitive returns along with added perks like free chequebooks and fee waivers on loan processing for auto, home, solar, and personal loans. This account is ideal for women who are planning their finances with a future-oriented approach.
Additionally, JS Bank has introduced the ‘JS Khud Mukhtar’ program, a significant initiative under its women’s bank segment to support female entrepreneurs. This program, part of the State Bank of Pakistan’s Refinance and Credit Guarantee Scheme for Women, offers loans ranging from PKR 100,000 to PKR 5 million at low markup rates and flexible repayment terms, facilitating women in starting or expanding their businesses.
The bank’s commitment to promoting financial inclusion and gender equality is further exemplified by its ‘Banking on Equality’ program. This initiative focuses on providing digital banking solutions, financial literacy programs, and specialized products designed to meet the unique needs of women, thereby enhancing their access to financial services.
The ‘JS Her Account’ is more than a banking service; it’s a comprehensive financial tool that combines practicality with empowerment, ensuring that women in Pakistan can pursue their ambitions with the necessary financial support and security.