Karachi: At the International Women Leaders Summit 2025, Farheen Salman Amir, CEO of Lipton Teas and Infusions Pakistan, delivered a compelling address urging women to challenge societal norms and embrace leadership roles. She highlighted the importance of rejecting limitations and seizing opportunities to lead.

According to a statement by Lipton Teas, Amir shared her professional journey, emphasizing that women need to recognize and own the power they possess. Discussing her experiences, she spoke about breaking family expectations and overcoming biases as a working mother and business leader. She described her move to Istanbul, balancing a demanding corporate role with family responsibilities, as an example of how women can create their own balance without having to choose between ambition and family.

In her address, Amir also focused on her leadership in Pakistan's male-dominated tea industry. As the only woman in key boardrooms, she highlighted that leadership is not something granted but claimed. Her experiences serve as a testament to the potential of women in leadership positions.

Lipton Teas and Infusions Pakistan, under Amir's leadership, has introduced initiatives such as enhanced maternity and paternity leave, flexible work arrangements, and structured career re-entry programs. These initiatives aim to support women throughout their professional journeys, reflecting the company's commitment to fostering an inclusive workplace.

Amir concluded her address with a call to action for women leaders to challenge outdated norms and pave the way for future generations. Her message resonated with the audience, emphasizing the need for tangible actions alongside conversations to break biases and enable women to succeed.