Islamabad, Easypaisa, a leading digital financial service provider in Pakistan, has introduced "easycash," a new digital loan service that offers instant access to loans up to PKR 15,000 without any documentation. The service aims to provide hassle-free borrowing experiences to its users with transparent and flexible repayment options.
According to Easypaisa, "easycash" allows customers to easily apply for loans directly through their easypaisa accounts. Users can select the desired loan amount up to the set maximum limit, and upon approval based on their credit score, the funds are instantly disbursed. The credit score is calculated using an in-house model that evaluates the user's account activity and credit history. This feature ensures that loans are accessible while maintaining financial security and responsibility.
Muhammad Khurram Waraich, Head of Digital Lending and Data Science at TMB/easypaisa, highlighted the transformative potential of "easycash" in simplifying loan processes and enhancing financial inclusion in Pakistan. The service is designed to address the needs of millions of Pakistanis by providing them with quick access to credit, thereby supporting their short-term financial needs and contributing to the growth of a digital economy.
Easypaisa continues to be a pioneer in Pakistan's digital financial services sector, with over 40 million registered mobile accounts. Through innovative solutions like "easycash," the company reinforces its commitment to leading the charge towards a financially inclusive society, leveraging technology to meet the diverse needs of its customers.