Lahore: The hand-knotted carpet industry in Pakistan is grappling with severe challenges and a sharp decline in exports, according to Ejaz ur Rehman, Chairperson of the Carpet Training Institute. He emphasized the urgent need for government intervention, policy measures, and a long-term strategy to revive the sector and enhance export performance.

Speaking at a meeting with manufacturers and exporters, Rehman highlighted the critical issues plaguing the industry and discussed potential solutions to boost exports. He noted that understanding the root causes of the decline is essential for any meaningful recovery.

Rehman remarked that while the global market for carpets is expanding, Pakistan's industry is hindered by a lack of government support and a shortage of skilled workers, especially in rural areas. He underscored the importance of aligning with global trends, particularly in design innovation, to attract younger consumers who favor simpler designs with cultural elements.

The chairperson stressed the necessity of reducing production costs and increasing manufacturing scale to remain competitive internationally. He suggested that the government could play a pivotal role by offering tax exemptions, freight subsidies, and engaging in trade agreements.

Rehman also proposed the establishment of the Pakistan Carpet Export Promotion Body, which could significantly enhance the industry's growth and export potential by aligning with global market demands.